Tuesday, May 11, 2021

New Job Vacancies MOSHI at Serengeti Breweries Limited (SBL) – Sales Executive (Various locations)

AJIRA LEO
Serengeti Breweries Ltd (SBL)

Jobs in Tanzania 2021: New Jobs Vacancies at Serengeti Breweries Limited (SBL) 2021

Serengeti Breweries Limited (SBL) Jobs 2021
Sales Executive (Various locations)
Moshi, Tanzania
Job Title: Area Sales Executive (ASE) – Serengeti Breweries Limited
Type of Role (permanent / temporary and timing): Fixed term
Level: 6B
Reports To: Territory manager
Context/Scope:
Serengeti
Breweries Limited (SBL) is a fully integrated beverage business in
Diageo Africa (supply and demand for beer and spirits).
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SBL
flagship brand is Serengeti Premium Lager. Other brands in the
portfolio include Tusker Lager, Guinness, Kibo Gold, Pilsner and
Senator. Headquartered in Dar es Salaam, SBL is also the distributor of
several global Diageo international renowned spirits brands such as
Johnnie Walker, Smirnoff, Gordon’s, Bailey’s and Captain Morgan.

Purpose and scope of the role
The area Sales Executive will
manage an assigned geographical area which may include towns/villages
and several distributor territories in terms of achieving the primary
and secondary sales targets/ distribution and other Key Performance
Indicators. Lead and motivate Area Distributors, VSM’s and their staff
in his/her assigned area to achieve the planned volume, market share,
NSV and NR targets

Top 3-5 Accountabilities

Coaching & Accompaniment of VSM’s – ASE are responsible for coaching as part of Diageo’s toolkit.

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Area Distributor Primary and Secondary Sales Performance Management ASE
is responsible for Secondary sales management through stockiest and
retail. On primary he/she will be working with Distributor manager to
drive primary sales plan that was agreed with Distributor. Responsible
for management and execution in Top 10-15 outlets including stockiest.
He/she takes orders and passes them to VSM or distributor and ensures
delivery. Adhere to own journey plan of stockiest, top outlets.

From
time to time ASE will be representing Distribution Manager to
communicate with Distributor. On secondary sales, ASE have two fronts;
communicating with Distributor on secondary sales initiatives, training
and driving of VSMs on sales Force effectiveness to achieve targets.
Secondary sales initiatives includes but not limited to agreeing
secondary sales initiatives with Customer Marketing and managing those
secondary sales initiatives. Some of the secondary sales initiatives
include 3-wheeler project, stockiest incentive etc.
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Account Development:
He/she will be responsible for joint activities that are done between
Top outlets and SBL to increase sale and market share. These may
include;

  • Outlet execution for
    certain sales drivers to pull consumer towards certain brands/category
    i.e., Outlet visibility, price initiatives, consumer offers/promotions
    etc.
  • Innovation drive to push for innovation brand
  • Price compliance and availability
  • POS and visibility; cooler execution
  • Listing of new sku’s and new brands
  • Drive sales and inform distributor of empties, OOS etc.
  • Collect competitive intelligence
  • Execute nationally coordinated activations in outlet


Distributor Health and Profitability

She/he is responsible for growing his/her distributor by being a
logistic provider to a strategic partner with SBL. Measures shall be
distributor operation are improving in quality in terms of ordering,
receiving and distribution of stock, efficient in secondary distribution
in terms of trucks, routes and staff capability, and automation of
distributor operations. He will be working with Distributor Manager to
make sure the distributor remains profitable throughout. He will also
make sure SBL operates in an efficient way with distributor on making
sure our investments with distributor have a healthy return on
investment. He/she will be responsible on highlighting red flags
whenever distributor operations and performance are jeopardizing SBL
objectives.

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Qualifications and experience required
Qualifications

  • Must
    have at least college graduate (Diploma and above) with mathematical
    and analytical skills, preferably business administration.
  • PERSONAL ATTRIBUTES:
    Must be excellent in interpersonal communication, self-initiator, must
    be able to work with low supervision, must have an analytical mind and
    ambitious to reach high targets, must be able to take business related
    initiatives to produce positive business results. Must always be wearing
    clean and presentable branded clothing, must be shaved and showered
    every day as he is representing SBL in front of the distributors, retail
    customers and consumers.
  • 2 years relevant experience
  • SKILL SET:
    Must have salesmanship skills, communication skills, presentation
    skills, negotiation skills, basic calculation and mobile device using
    skills, must be able to drive vehicles in an excellent manner

Worker Type : Fixed Term Contract (Fixed Term)
Primary Location: Mwanza

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